We hear much about big data and big data analytics. And we are told that it is the big next thing. But how much of this is hype. And where is it really going?
Forbes has published a summary of predictions that sheds some light on the whole matter. It highlights how the amount of data will grow exponentially, that analytics tools will be changing to move past SQL into Spark and others. More importantly they talk of how new user friendly tools are being released, such as those from Microsoft and Salesforce, that do not require programming expertise. Even more importantly they predict that machine learning will play a big role in the future of data analytics, with perhaps even tools that operate free of people. They also stress the importance of prescriptive analytics, which takes descriptive and predictive analytics to the next stage by indicating not only what will happen in the future but why it will happen, paving the way for serious support of decision making.
Overall the development of data analytics is heading for uncharted waters and may take directions we don't see yet.
For this thought-stimulating article in Forbes Magazine, follow this link.
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