Wednesday, June 27, 2012

Facebook's Business Model at a Crossroads

Since the now legendary snafu of Facebook's IPO, the company has been facing a damaged image and reputation. Focus has shifted to the question of long term profitablility and sustainability, which is an open question with Facebook. Recent stats suggest that growth in traditional markets has topped out but there is still immense growth happening in markets like Brazil. Also, there appear to be opportunities in the mobile markets, as with so many online services.

So Facebook faces some serious strategic decisions over the next year. And they need to move fast. Now that the company has gone public, people are watching more closely and expecting more.

Check out this take on the current situation.

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