Big Data Preparedness

ATT points out that 85% of big business will be unable to exploit its data in coming years. That means a significant competitive disadvantage for them. Data available to business and in fact needed for competitiveness is growing exponentially. It's coming from variety of sources, but notable among them is social networking. And a prime vehicle is found in mobile devices. Social networks make available huge amounts of data about customers, competitors, suppliers, collaborators, employees, and anyone else that the company deals with. All of this information needs to be organized and placed in a form that it can be analyzed through direct M2M connections. There is just too much for people to deal with. To handle the data, companies need to changes some of their key strategies - strategies about mobility, social networking, use of important M2M protocols, like XBRL and enhanced CRM, SCM, eProcurement and HR Systems, among others. For some interesting background on this whole important area, check out the ATT pages on the topic. Time is running short to plan the appropriate strategies.