Some effort these days is being put into the question of what is the role of the IT department in handling analytics in the organization. There is an acute awareness of the importance of analytics to successful modern business. However, the question around IT is classic. Should IT lead analytics or simply support it.
There are really two major elements to analytics. One is the availability of technologies that might be useful to the business. The other is a hard-nosed definition of what analytics would be useful and needed.
At the risk of over-simplification, IT should support the identification of the technologies that will meet the needs of the organization and the business functional leaders should identify what analytics are needed. This calls for strong coordination and that is where a Chief Analytics Officer comes in. A prime role of the CAO is to liaise between functional departments and IT to ensure an effective match between needs and technology.
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