Friday, May 23, 2008

Second Life Marketing: Still Strong

Marketing in virtual worlds like Second Life has been going on for a couple of years now, and observers have been alternately lauding it as a wave of the future and questioning its usefulness. The fact is it has yielded little in the way of concrete results so far. However, virtual world marketing continues, largely because there are a lot of virtual world customers out there and if companies can find an effective way to reach them it could be very fruitful indeed. Second Life Marketing: Still Strong

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