Social Media - An Important Management Tool

IBM has sponsored a new eBook, entitled "Empowering People, Removing the Barriers to Social Business Adoption," that explores the ways in which social media can be used to manage a company, support collaboration and monitor and manage the activities of teams within the organization.

For some time now, companies have been using social media as a resource in researching new personnel being considered for hiring, and for corporate wide discussions and announcements. The new paradigm suggested by IBM, already adopted by some progressive companies, goes much further than that, making social media an important and central part of the fabric of the company.

The paper offers some concrete solutions to the problems of work silos and uncooperative teams, all within a context of peer respect and transparency. You can download a free copy of the eBook from this site.